Job Description

We are looking for a seasoned Senior E-Commerce Specialist to lead and manage our e-commerce operations. The ideal candidate will have extensive experience in e-commerce strategy, a deep understanding of digital marketing, and strong analytical skills. This role involves overseeing e-commerce activities, optimizing online sales channels, and developing strategies to achieve business goals.

Key Responsibilities:

• E-Commerce Strategy:

  • Develop and implement comprehensive e-commerce strategies to drive online sales and revenue growth.
  • Analyze market trends, consumer behavior, and competitor activities to identify opportunities and optimize the e-commerce platform.
  • Oversee the development and execution of promotional campaigns, product launches, and online marketing initiatives.

• Website Management:

  • Manage and optimize the e-commerce website, ensuring a seamless user experience, high performance, and effective conversion strategies.
  • Collaborate with web developers and designers to implement site improvements, updates, and new features.
  • Monitor website analytics, track key performance indicators (KPIs), and generate reports to evaluate performance and identify areas for improvement.

• Digital Marketing:

  • Develop and execute digital marketing strategies, including SEO, SEM, email marketing, social media, and content marketing.
  • Manage advertising budgets, optimize paid campaigns, and track ROI.
  • Coordinate with the marketing team to ensure alignment between e-commerce and overall marketing objectives.

• Customer Experience:

  • Enhance the online shopping experience by implementing best practices in user interface (UI) and user experience (UX) design.
  • Address customer feedback and reviews, and work to resolve issues and improve satisfaction.
  • Implement strategies to increase customer engagement, loyalty, and retention.

• Team Leadership:

  • Lead and mentor the e-commerce team, providing guidance and support to ensure successful execution of e-commerce initiatives.
  • Foster a collaborative environment and promote professional development within the team.

Requirements:

• Education: Bachelor’s degree in Business Administration, Marketing, E-Commerce, or a related field. A master’s degree or relevant certification is a plus.

• Experience: Minimum of 5-7 years of experience in e-commerce management or a related role, with a proven track record of achieving online sales targets.

• Skills:

  • Strong knowledge of e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and digital marketing tools.
  • Proficiency in website analytics, SEO/SEM, and data analysis.
  • Excellent project management and organizational skills.
  • Strong leadership and team management abilities.
  • Ability to develop and execute data-driven strategies.

• Attributes:

  • Analytical mindset with a focus on performance metrics and optimization.
  • Creative and strategic thinker with a passion for e-commerce innovation.
  • Strong communication and interpersonal skills.

Salary Range:
Competitive, based on experience

Skills Required

• Analytical
• Data Analysis
• Marketing
• Project Management